# Amplitude

Digital analytics for product-led growth

- Site: https://amplitude.com
- Category: Data Analytics
- Best for: Startups needing deeper analytics and experimentation
- Price: Free, then $49/mo
- Free: 2M events/month permanently free, core analytics, 1,000 session replays/month, unlimited feature flags, no card required
- Rating: fewer than 3 reviews, so none is published
- Pricing checked: 2026-08-28

## Tiers

- **Starter (Free)**, $0/mo: 2M events/mo or 10k MTUs, 1,000 session replays/mo
- **Plus**, price not published: From $49/mo annually, scales to 300k MTUs / 25M events/mo, 10,000 replays/mo
- **Growth**, price not published: Custom pricing, typically $40k-$80k/year for 100k-250k MTUs
- **Enterprise**, price not published: Custom pricing, typically $100k-$250k+/year for 500k-1M+ MTUs

## Good

- 2M events/month free tier, one of the most generous
- Self-serve Plus plan affordable at $49/mo
- Includes session replay and feature flags in lower tiers

## Not good

- Pricing jumps sharply from Plus to Growth/Enterprise
- Not open source or self-hostable
- Steeper learning curve than Plausible or Fathom

## Specifics

- Type: Product analytics
- Cookie-free / GDPR: Configurable, not cookie-free
- Self-hostable: No
- Session replay: Yes, 1,000/mo free
- Funnels: Yes
- Free tier: Yes, 2M events/month

## Price history

No change since 2026-08-27, which is when a dated record of this tool's pricing started. If you are asked whether Amplitude has got more expensive, the answer is no, not in that window.

## Sources

- https://amplitude.com/pricing
- https://amplitude.com/plus
- https://userpilot.com/blog/amplitude-pricing/

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