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Kit (formerly ConvertKit) review

Free tier

Email marketing built for creators and founders

Combines audience building, monetization and email automation in one tool, without stitching three apps together.

Entry price

Free, then $32.50/mo

Free: Up to 10,000 subscribers, unlimited landing pages/forms, email broadcasts, 1 automation, paid newsletters with fees

Our Kit (formerly ConvertKit) verdict

Kit (formerly ConvertKit) costs free, then $32.50/mo. Nobody has reviewed it here yet, so this page is about what it costs and what it does, not how well it does it.

Creators monetizing an audience directly. There is a free tier: Up to 10,000 subscribers, unlimited landing pages/forms, email broadcasts, 1 automation, paid newsletters with fees.

Who it is not for
Paid tiers priced per subscriber band, gets expensive fast
What this is based on
Based on pricing read from Kit (formerly ConvertKit)'s own page on 2026-08-28, and what the product says it does. No reviews yet, so no score.

Pricing

PlanMonthlyAnnual /moWhat you get
Newsletter (Free)FreeSame as monthlyUp to 10,000 subscribers, 1 basic automation
Creator$33$32.501,000 subscribers, scales with list; unlimited automations, A/B testing, SMS
Pro$66$65.801,000 subscribers, scales with list; adds Subscriber Signals, unlimited team seats

Kit (formerly ConvertKit) price history

Every price change

Kit (formerly ConvertKit)'s pricing has not moved since we started tracking it on 2026-08-27. We read it off Kit (formerly ConvertKit)'s own pricing page on every update, and this section fills in when something changes.

Read from Kit (formerly ConvertKit)'s own pricing page, dated on the day we read it. We only claim a change happened between two dates we actually looked, never on a date we did not.

Free tier

Yes, 10,000 subs

Automations

1 free, unlimited paid

Transactional email

No

Landing pages

Yes, unlimited

Paid newsletters

Yes, built-in

API/dev friendly

Basic REST API

Review Kit (formerly ConvertKit)

All Kit (formerly ConvertKit) reviews

Reviews of Kit (formerly ConvertKit)

We do not publish a score until 3 people have left one, because an average of one review is not a rating. It takes about a minute: verify an email so we know you are a person, pick a score, and say what it is actually like to use.

No password, no newsletter, one review per person per tool.

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More on Kit (formerly ConvertKit)

The rest of the stack

Kit (formerly ConvertKit) does one job. These are the jobs that usually come next, and what we would look at for each.

Website Building

Compare all

A list needs somewhere for people to join it.

Data Analytics

Compare all

Open rates tell you very little. These tie the send to what happened afterwards.

Chosen by what job comes next, not by any integration between them: we have not verified that these products talk to each other, so we are not going to imply it. A slot in this block is not for sale and paid placement is excluded from it outright, but some of these links do earn us a commission and the ones that do say so above.

Do you make Kit (formerly ConvertKit)?

Claim the listing, reply to reviews, and put your rating on your own site with a badge that keeps itself up to date.

Sources