Is Loops good?
Loops costs free, then $49/mo. Nobody has reviewed it here yet, so this page is about what it costs and what it does, not how well it does it.
Based on pricing read from Loops's own page on 2026-08-28, and what the product says it does. No reviews yet, so no score.
When Loops is worth it
Technical founders wanting one email API. There is a free tier: Up to 1,000 subscribed contacts, 4,000 combined sends/month, full features, with a Loops footer.
- Transactional and marketing email unified, no separate ESP bill
- Every feature available on every paid plan
- API-first with clean docs and React Email templates
When it isn't
No annual billing discount, monthly-only pricing
- Contact pricing jumps in large steps between tiers
- Younger product, smaller integration ecosystem than incumbents
Common questions about Loops
Is Loops good?
Loops costs free, then $49/mo. Nobody has reviewed it here yet, so this page is about what it costs and what it does, not how well it does it. Based on pricing read from Loops's own page on 2026-08-28, and what the product says it does. No reviews yet, so no score.
How much does Loops cost?
Free, then $49/mo. There are 7 tiers: Free at $0 a month, Basic (1K-5K) at $49 a month, Basic (10K) at $99 a month, Basic (25K) at $199 a month, Basic (50K) at $249 a month, Basic (100K) at $399 a month, Enterprise. Checked on 2026-08-28.
Does Loops have a free plan?
Yes. Up to 1,000 subscribed contacts, 4,000 combined sends/month, full features, with a Loops footer
What is wrong with Loops?
No annual billing discount, monthly-only pricing Contact pricing jumps in large steps between tiers Younger product, smaller integration ecosystem than incumbents
Has Loops raised its prices?
Not since 2026-08-27, which is when we started keeping a dated record of it. Free, then $49/mo today, the same as it was then.
What to use instead of Loops
Everything else in email marketing, on the same terms: live pricing, honest cons, open to reviews.
Pricing on this page was read from Loops's own site on 2026-08-28. How we make money.