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Is Mailchimp good?

Mailchimp costs free, then $13/mo. Nobody has reviewed it here yet, so this page is about what it costs and what it does, not how well it does it.

Based on pricing read from Mailchimp's own page on 2026-08-28, and what the product says it does. No reviews yet, so no score.

When Mailchimp is worth it

Founders wanting a familiar, ecosystem-integrated tool. There is a free tier: Up to 500 contacts, 500 emails/month (250/day max), 1 seat, basic templates and forms.

  • Massive integration ecosystem: Shopify, WooCommerce, hundreds of apps
  • Familiar UI reduces onboarding time for past users
  • 15% multi-month discount plus 14-day free trial

When it isn't

Free tier thin: only 500 contacts and sends

  • Pricing climbs steeply with contact count
  • Advanced automation and AI increasingly gated to higher tiers

Common questions about Mailchimp

Is Mailchimp good?

Mailchimp costs free, then $13/mo. Nobody has reviewed it here yet, so this page is about what it costs and what it does, not how well it does it. Based on pricing read from Mailchimp's own page on 2026-08-28, and what the product says it does. No reviews yet, so no score.

How much does Mailchimp cost?

Free, then $13/mo. There are 4 tiers: Free at $0 a month, Essentials at $13 a month, Standard at $20 a month, Premium at $350 a month. Checked on 2026-08-28.

Does Mailchimp have a free plan?

Yes. Up to 500 contacts, 500 emails/month (250/day max), 1 seat, basic templates and forms

What is wrong with Mailchimp?

Free tier thin: only 500 contacts and sends Pricing climbs steeply with contact count Advanced automation and AI increasingly gated to higher tiers

Has Mailchimp raised its prices?

Not since 2026-08-27, which is when we started keeping a dated record of it. Free, then $13/mo today, the same as it was then.

What to use instead of Mailchimp

Everything else in email marketing, on the same terms: live pricing, honest cons, open to reviews.

Pricing on this page was read from Mailchimp's own site on 2026-08-28. How we make money.