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Buffer review

Free tier

Simple, no-frills social media scheduler

Free plan covers 3 channels forever, and pricing scales per channel so small teams pay little.

Entry price

Free, then $5/mo

Free: 3 channels, 10 posts/channel, 100 ideas, 1 user, 5 AI replies/week, 30-day analytics, free forever

Our Buffer verdict

Buffer costs free, then $5/mo. Nobody has reviewed it here yet, so this page is about what it costs and what it does, not how well it does it.

Free starter plan, simple per-channel pricing. There is a free tier: 3 channels, 10 posts/channel, 100 ideas, 1 user, 5 AI replies/week, 30-day analytics, free forever.

Who it is not for
Per-channel pricing gets costly past 6-8 channels
What this is based on
Based on pricing read from Buffer's own page on 2026-08-28, and what the product says it does. No reviews yet, so no score.

Pricing

PlanMonthlyAnnual /moWhat you get
Essentials$5$5$5/channel/mo, unlimited posts, ideas, AI replies, analytics history; annual same rate, verify at checkout
Team$10$10$10/channel/mo, unlimited team members, approvals, permissions, branded reports; annual same rate

Buffer price history

Every price change

Buffer's pricing has not moved since we started tracking it on 2026-08-27. We read it off Buffer's own pricing page on every update, and this section fills in when something changes.

Read from Buffer's own pricing page, dated on the day we read it. We only claim a change happened between two dates we actually looked, never on a date we did not.

Channels on entry plan

3, free

AI content assist

Yes, AI Assistant

Analytics

Yes, unlimited on paid

Team seats

1 or unlimited (Team)

Self-hostable

No

Content calendar

Yes

Review Buffer

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Reviews of Buffer

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More on Buffer

The rest of the stack

Buffer does one job. These are the jobs that usually come next, and what we would look at for each.

Design and Graphics

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A scheduler needs something to schedule. These make the graphics and carousels that go into it.

Data Analytics

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Publishing without measuring is guessing. These tell you which posts actually brought somebody.

Chosen by what job comes next, not by any integration between them: we have not verified that these products talk to each other, so we are not going to imply it. A slot in this block is not for sale and paid placement is excluded from it outright, but some of these links do earn us a commission and the ones that do say so above.

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Sources